About Us
We don't guess. We diagnose, test, and scale what works.
8LAB is a problem-driven Product & App Discovery Lab. We help mobile apps and digital products become discoverable — and scalable — in new markets.
Our Approach
We're not an agency. We don't sell channels or retainers.
We operate like a lab: every engagement starts with a problem, moves through structured experiments, and scales only what's proven. Human expertise sets the direction. AI-powered execution handles the volume. The result — repeatable growth systems, not one-off campaigns.
What We Solve
We work with products that have traction but hit a wall. The problems we diagnose most often:
Market Invisibility
Your product exists but isn't found. App Store, Search, AI answers — zero presence in a new GEO.
Conversion Mismatch
Traffic comes in, but installs or signups don't follow. Messaging, creatives, or positioning don't resonate locally.
Scaling Fragility
CPI is unstable. What worked in one market breaks in the next. Creatives burn out, channels plateau.
Discovery Blind Spots
Your product is absent from LLM answers, AI agents, and emerging discovery surfaces — while competitors appear.
How We Work
Every engagement follows the same loop. No shortcuts.
01
Diagnosis
We map the real blockers: market fit signals, store performance, creative fatigue, channel gaps. No assumptions — only data.
02
Strategy
We design a hypothesis-driven plan. What to test, where to test, what "proven" looks like. Scoped, measurable, time-bound.
03
Scale & Iteration
Experiments run through our infrastructure — automated pipelines, localized creatives, multi-channel testing. Humans steer. AI scales.
04
Deliver Project
Only validated experiments get budget. We double down on what works, cut what doesn't, and loop back for the next round.